Your product isn't hitting its targets (MRR, retention, engagement)

I run usability tests, user interviews, and product audits to uncover friction points and pinpoint what’s holding users back.

You have an idea but don't know how to turn it into a product

I help shape the concept, explore the business model, validate assumptions, and design it all the way from zero to launch.

You need to test an idea before committing to full development

I create interactive prototypes (with or without code) that you can test with users, stakeholders, or investors to reduce risk early.

You're about to launch and need supporting design work

I design launch materials like landing pages and presentation decks to make sure your product gets the attention it deserves.

You're entering a new market or audience segment

I lead research sprints, competitor reviews, and customer journey mapping to help reposition your product.